Friday, 29 September 2017

Media Vocabulary

Denotation- What is it?

Representation- A description or portrayal of someone or something in a particular way.

Semiotics- Study of signs.

Connotation- What could it represent?

Audience- Anybody who consumes the media, is part of the audience.

Demographic- Classifies an audience into age, gender, race and other.

Psyho-graphic- Broken into banks depending on peoples jobs or status.

Target- The type of person an advert is aimed at.

Niche- The target of a narrower

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